Every now and then, the social media users cease bickering and come together to discuss something completely unexpected — and this time, it came floating in from the North Atlantic.
Thank you for reading this post, don't forget to subscribe!That’s exactly what happened when Canadian drone photographer Ken Pretty went viral after capturing a series of iceberg photos off the coast of Newfoundland that left social media users doing a double-take — and then immediately heading to the comments.
Because this wasn’t just any iceberg.
The unusual formation quickly drew attention for its striking resemblance to part of the male anatomy, turning what would normally be a scenic nature shot into one of the internet’s most unintentionally hilarious images.
Pretty, who lives in the memorably named town of Dildo, Newfoundland (honestly, I’m not making this up) snapped the photos near Harbour Grace back April of 2023. And from the moment he saw it, he had a feeling it would take off online, per CBC News.
He even gave it a name: the “dickie berg”… for obvious reasons.
The images have since been shared more than 6,000 times on Facebook, with reactions pouring in from users who couldn’t resist pointing out the obvious.
Leaning into the moment, Pretty captioned one of the shots: “Guess I will get a few comments on this one.” He wasn’t wrong.
The replies quickly filled with jokes, wordplay, and plenty of tongue-in-cheek humour. “Judging by the photo, it can’t be too cold out,” one user wrote.
Another added: “New definition of blue balls.”
Others took it even further, with comments like: “Tourism should rise now,” and “Now if that ain’t the tip of the iceberg I don’t know what is.”
It’s the kind of viral moment that feels almost tailor-made for social media — a mix of nature, timing, and just enough absurdity to get people talking.
But beyond the laughs, there’s also a broader backdrop to the story.
At the time the photos were taken, more than 200 icebergs had been spotted off the coast of Newfoundland, with dozens more drifting near Labrador. According to iceberg enthusiast Diane Davis, favourable onshore winds helped bring both pack ice and large formations closer to land.
“Onshore winds brought in both the pack ice and the bergs. If the trend holds up, we should see them for May and June, too,” she told CBC.
That makes this year’s iceberg season particularly notable — especially compared to the previous year, when only a handful were visible in the region.

Still, like all icebergs, Pretty’s viral subject won’t be around forever.
He noted that it’s already melting, making the moment as temporary as it is memorable.
That hasn’t stopped people from trying to hold onto it, though.
Following the surge in attention, Pretty has even started selling prints of the now-famous iceberg — with the image making its way onto mugs and T-shirts for those who want a permanent reminder of the internet’s favourite floating formation.
In a world where timelines are often dominated by serious headlines, this story was very much appreciated.
Featured image credit: GoogleMaps/WorldManual

